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Thoughts on Things.

Here you'll find industry insights, creative commentary, occasional ranting, and info about our awesome team. (Hint: you can avoid the ranting by selecting a topic.)


Dec. 2017

29

2017 Recap

While high-school-esque recap slideshows may not be one of FoxFuel’s services, that didn’t stop us from pooling our personal social posts and snippets into a short 2017 highlight slideshow. Check it out if you want a quick peek behind the curtain.... Read More


Nov. 2017

27

Why Brands Suck at Positioning Themselves

FoxFuel did some therapy recently and we were confronted with a truth we weren’t terribly excited to face. While agencies pride themselves on their ability to strategically and creatively guide their clients to strong positioning, we do a pretty poor job of positioning ourselves uniquely. In our journey of self-discovery, we got to thinking about the mishaps that are most common when it comes to brand positioning.... Read More


Nov. 2017

21

Nice to Meet You: Ashley Hillig

Ashley made her way to Nashville from the wild, wild west where she worked with several Fortune 500 brands including Hormel, Ford Motor Company, Progressive, and Adidas. We’re not sure that she realized just how little snow we get here, but she keeps her ski racks on her car and her fingers crossed in hopes for a white Christmas.... Read More


Oct. 2017

31

Our Halloween Costumes are Pretty Sketchy

In case our faces weren't scary enough already, we did a little sketchin' to reveal the monsters inside. We think it's a graveyard smash.... Read More


Oct. 2017

24

Nice to Meet You: Ian Kendall

Ian hails from the great land of Pennsylvania. He moved to Nashville to go to Belmont where he learned to love tacos, code, and apparently, Nickelback. When he’s not writing that sweet, sweet code, he’s playing music, visiting taco trucks, and meeting new and interesting dogs.... Read More


Jul. 2017

20

A Big Life Step for FoxFuel

For the owners of a fast-growing marketing agency, a commercial shoot next week with Tennessee Titans quarterback Marcus Mariota has crystallized why the company is expanding yet again—this time into a high-profile part of downtown.... Read More


Jun. 2017

20

Nice to Meet You: Mason Schmitt

Mason is a student at Belmont exploring all the exciting career opportunities that life has to offer as she ponders entering the working world. She’s leaning toward a small family farm. Meanwhile, she’s running the office at FoxFuel in hip overalls and cool glasses.... Read More


Apr. 2017

27

Weeding through Worthless Webinars

We loaded up on webinars, luncheons, and trainings over the past month, looking for folks who are putting out truly valuable content on a regular basis.... Read More


Apr. 2017

1

April Fools' Gold

Each year on April 1st, the biggest and brightest talent in the digital world get together and produce what might be their proudest work—April Fools’ Day jokes. This year, April Fools did not let anyone down. With several companies going all out on a production level, let’s just say the talent lineup was spectacular. And though many gave it their best effort, there were a few that stood out amongst them all.... Read More


Mar. 2017

30

FFU Recap: Why No One's Reading Your Emails

We held our very first FoxFuel University class this week, giving folks a look at some of the most common reasons Email Campaigns underperform. Oddly enough, we found that many of these reasons are also applicable to your failing relationship, so you may try a few of these tips next time you're trying to figure out why your significant other is sleeping on the couch.... Read More

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