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Make the world more awesome.

Client

Kid President Live

Services

Art Direction, Strategic Planning, Video Production

Industry

Entertainment

Robby Novak is known to millions as Kid President. Together, he and his brother-in-law, Brad Montague, are on a mission to inspire kids and grown-ups to make the world more awesome. In his A Guide to Being Awesome, Kid President pulls together lists of awesome ideas to help the world become a better place along with a step-by-step guide to making pretty much everything a little bit awesomer

Challenge

Kid President and Soul Pancake needed a way to celabrate and promote the launch of his new book and how the people in Tennessee (his home state) have been changing the world.

Approach

In the book A Guide to Being Awesome, Kid President pulls together stories of awesome kids changing the world. FoxFuel helped brainstorm a live announcement/party/event in Nashville’s historic Studio A to celebrate people who give back in their communities and across the world. 

Solution

FoxFuel helped write, direct, and produce a four hour live-to-tape special that honored celebrities and homegrown heroes who embody the idea that awesome people can change the world. The special featured Dolly Parton, Rainn Wilson, Sugar and the Hi-Lows, Ben Folds, and many more. 

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